Outrage as DVD cover for gay and lesbian activist movie Pride is ‘straight-washed’

British film, Pride, recently went on DVD in US - but the cover has been altered.

But marketing gurus have been forced to ‘straight-wash’ 2013 British film Pride – so that it appeals to a wide US audience.

The DVD cover of the movie, based on the campaign of a gay and lesbian activist group, has been altered – with any reference to the film’s focal theme of homosexuality removed, dailymail.co.uk reports.

USA the land of the free – with some limitations… UK the kingdom of the free – can put the word gay on the DVD cover.

MySoCalledGayLife.co.uk tweeted :

https://twitter.com/mscgluk/status/551156830798626818

MySoCalledGayLife.co.uk even got a reply from CBS Films :